Trapped – Campaign against the criminal exploitation of children & vulnerable adults

The criminal exploitation of children and adults (many of whom are vulnerable) is an issue in Greater Manchester and addressing this problem is a priority for Programme Challenger. This criminal exploitation takes many forms, the most common relating to the supply and movement of drugs (often referred to as “County Lines”), offences in relation to guns and other weapons, money laundering, violent offences and in some cases “cuckooing” where criminals forcibly take over control of a person’s home.

In order to raise awareness of these issues with the public and professionals, Programme Challenger has developed the Trapped campaign resources.

The resources are based around two videos that highlight the different ways in which children, young people and vulnerable adults can be exploited by criminals.

County Lines is the first campaign video; the second is The Present. Each comes with associated posters, leaflets, and social media assets, and we have titled all of the resources in line with the campaign video it relates to.

Download the Trapped Campaign Pack and resources from the Programme Challenger website  at

A key objective of the campaign is to encourage people to report their concerns to the police or to Crimestoppers, which they can do through the usual channels (999 in an emergency, 101 for non-emergencies or 0800 555111 anonymously).

In a non-emergency situation information can be sent directly to the Challenger team at

The Trapped campaign will be formally launched at an event in The Factory Youth Zone in Harpurhey on 23rd October.

This event will also act as the start of a Trapped week of action, during which the primary objective will be to engage with the public across Greater Manchester, raise awareness of Trapped and the various forms of criminal exploitation that may be taking place in their communities, as well as encouraging them to report their concerns to GMP. The divisional Challenger teams will each lead on the development of their plans for the week of action and all relevant partners are encouraged to contact those local Challenger teams if they are able to offer additional resources during that week. The aim to generate lots of high profile activity during the week of action and feature prominently in the local press and media.

Please spread the word about the week of action through your local networks and encourage the involvement of other relevant partners.

For more information for practitioners visit our gang activity & serious youth violence resource.



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